LADIES FIRST Honey Shampoo 8oz

"OoOoO Wash it first, wash it first!" LADIES FIRST knows that every curl crown needs a clean foundation. This honey-infused shampoo isn't just cleaning – it's preparing your hair for greatness.

While basic shampoos strip first and ask questions later, this formula cleanses stressed strands while actually improving moisture retention. We're talking about a shampoo that kicks buildup to the curb but invites moisture to stay.

The honey works overtime to smooth each strand, reducing friction that leads to frizz and tangles. Your wash day just became less of a battle and more of a coronation. Perfect for hair that's been through it – whether from heat, color, or just life.

The formula creates the ideal canvas for whatever style you're serving. Less friction means less frizz. More moisture retention means your deep conditioner works better.

Cleaner scalp means healthier growth. It's giving "I run this" energy from the very first step. Your curls about to be so clean, so smooth, so ready for their close-up. Because when you start with the best, you get the best. Period.

• Honey: Super-charged smoothness for your crown
• Aloe: Protecting strands like security
• Vitamin E: Growth support with UV protection
• Clean Beauty: Royalty-approved ingredients only