MEET PRESS PLAY
The industry's first heat protection, anti-humidity, and bonding technology system formulated specifically for textured hair.
IT'S IN THE SCIENCE
Our Revolutionary Bond-Stabilizing Complex. It is formulated with a proprietary blend of ingredients and infused in the Press Play Thermal Styling System to help strengthen and repair bonds.
THE PRESS PLAY LINEUP
Created by a licensed cosmetologist, the Press Play Thermal Styling System was developed in southern humidity to withstand the most humid areas. Each product is formulated to play together and be your secret weapon for styling, protecting, and turning heads—from straight to curly and back again.
01 Strengthen while cleansing, using DOUX-plex™ technology, to restore moisture, prevent heat damage & preserve curls. Ideal for pre-styling prep.
02 Prep hair for heat styling with extra moisture to restore elasticity and strengthen. Smoothing the cuticle for a silky-soft finish.
03 A heat-activated shield infused with Keratin, protecting hair from frizz to heat for up to 4 shampoos.
04 Non-greasy formula strengthens fragile hair from the inside out. Protectant seals the cuticle to control frizz & strengthen during heat styling.
05 Our plant-based polymer strengthens as it seals, softens in one pass – preventing creases and reducing tension.
06 Shines, seals, & protects to prevent heat damage, smoothing the cuticle plus strengthening hair below the surface.
07 A foaming wrap lotion made to last, designed for styling blowouts, roller sets, and pixies.